WhatsApp for Medisanitas members. With Arbol, on your organization's number.
How it works
The Medisanitas member writes on WhatsApp to your organization's number, at any hour.
The assistant tells them their Medisanitas plan's coverage and copay using what your clinic has loaded.
It books on your calendar and confirms the appointment on WhatsApp, with the instructions.
The day before, it sends a reminder; if they can't make it, it reschedules and offers the slot to the waiting list.
What each one is
Prepaid medicine company
Medisanitas
Medisanitas S.A.S. Compañía de Medicina Prepagada is a Colombian prepaid medicine company (a voluntary private health plan) in the Keralty group. Since 1992 it has offered Plan Medisanitas, a care model built around general practitioners, OB-GYNs, pediatricians, internists and family physicians who guide access to other specialties. It covers seven cities, with nationwide emergency coverage.
An affiliated IPS (healthcare provider institution) or professional sees Medisanitas members and handles provider tasks, such as invoice filing, in the same portal Colsanitas uses.
91,930 members as of August 31, 2025. Source: oficinavirtual.colsanitas.com (opens in a new tab)
It uses the provider portal it shares with Colsanitas, with a virtual office and digital invoice filing.
Medisanitas integrationCustomer messaging
WhatsApp
WhatsApp Business is WhatsApp's (Meta) offering for companies, and it comes in two versions. The WhatsApp Business app is free and built for small businesses: a business profile, a product showcase and automated replies, with limited customization and integration. The WhatsApp Business Platform is for medium and large businesses: it gives API access to message customers at scale, connect other systems and send template messages, which are billed per message.
Confirm appointments, send reminders and answer patient questions on the channel they already use.
WhatsApp has more than 3 billion monthly users, according to Mark Zuckerberg on Meta's first-quarter 2025 earnings call. Source: techcrunch.com (opens in a new tab)
Meta publishes the WhatsApp Business Platform Cloud API, built on the Graph API, to send text, media, interactive and template messages and to receive incoming messages and delivery statuses by webhook.
WhatsApp integration
Questions
Does the Medisanitas member need to download anything?
No. They message on WhatsApp like any contact; the assistant answers in your organization's name and says it is its virtual assistant.
Do Medisanitas or WhatsApp endorse Arbol?
No. Medisanitas and WhatsApp are trademarks of their owners and do not sponsor or endorse Arbol. Arbol works on your organization's side, with the accounts and processes you already have with each.
What happens to patient data?
They are health data, sensitive under Colombia's Law 1581 of 2012: processed for a stated purpose, with the patient's authorization and with encryption and isolation per organization. Every conversation is recorded and exportable.
Trademarks and logos belong to their owners. Medisanitas and WhatsApp do not sponsor or endorse Arbol. All integrations · Arbol's API
Let's look at Medisanitas and WhatsApp in your operation.
A 30-minute demo with your team: how you work today, what we connect first and how long it takes. You leave with a written proposal.