--- title: "Blog authors | Arbol AI" description: "The team behind the Arbol blog: real people working on data, regulation and operations for healthcare providers, with verifiable sources in every article." url: https://www.getarbol.com/en/blog/authors/ lang: en --- # Who writes. Every article carries a name. Every article is signed by a person, with their role and profile. They write about what they see every day in healthcare organizations. - [David Lara Tech Mentor · Engineering at Arbol · Bogotá, Colombia Marathon runner and cyclist when he's not behind the keyboard. Mentors builders on cloud architecture and product engineering, and helps the Arbol team ship systems that stay up when the clinic's phone won't. **Writes about** Practice operations · Pediatrics · Optometry **Markets** Australia · United Kingdom · United States 19 articles](https://www.getarbol.com/en/blog/authors/david-lara/) - [Emilia Santander Physician · Health Data Scientist · Bogotá, Colombia Physician trained at Universidad de los Andes, now working at the intersection of clinical practice and health data science. Writes about what the numbers in a clinic's own systems actually mean for patients — and for the operators who have to act on them. **Writes about** Practice operations · Pediatrics · Dentistry **Markets** Australia · United States · Canada 17 articles](https://www.getarbol.com/en/blog/authors/emilia-santander/) - [Samuel Giraldo Product Manager, Arbol · New York, United States Product Manager at Arbol, based in New York. Turns what clinics need on the floor into product decisions — prioritization, scope and the trade-offs between a feature that looks good in a deck and one that survives a Monday morning rush. **Writes about** Practice operations · Regulation · Access **Markets** United States · Canada · Australia 17 articles](https://www.getarbol.com/en/blog/authors/samuel-giraldo/) - [Veronica Tobon Medical Advisor, Clínica Sierra Vista · Bogotá, Colombia Medical Advisor at Clínica Sierra Vista. Brings the day-to-day of clinical care into the editorial line: what a guideline looks like on the floor of a clinic, and where the front office either protects that care — or quietly undoes it. **Writes about** Practice operations · Cardiology · Access **Markets** United States · Canada · United Kingdom 15 articles](https://www.getarbol.com/en/blog/authors/veronica-tobon/) - [Tomas Giraldo CEO & Co-Founder, Arbol · Colombia CEO & Co-Founder of Arbol. Builds AI agents so healthcare providers can govern the patient relationship — who gets contacted, when, on which channel, and how often — instead of leaving it to whoever happens to call first. **Writes about** Practice operations · Dentistry · Mental health **Markets** United States · Canada · United Kingdom 13 articles](https://www.getarbol.com/en/blog/authors/tomas-giraldo/) - [Norbelys Chirinos Founder · Product · Latin America Founder and product builder. Obsessed with turning messy healthcare workflows into products people actually want to use — the kind that create leverage for clinics without asking them to become a software company. **Writes about** Mental health · Practice operations · Access **Markets** Australia · United Kingdom · United States 12 articles](https://www.getarbol.com/en/blog/authors/norbelys-chirinos/) ## Let’s look at your population in Arbol. A 30-minute video call with our team, using your cases: your contract, your patients and your channels. You leave with a first read of your population, your contract and your utilization rates. [Book a demo](https://cal.com/tomas-giraldo-pdfbl9/30-min-arbol-ai-demo) [Message us on WhatsApp](https://wa.me/573185230045?text=Hello%2C%20I%27d%20like%20to%20learn%20more%20about%20Arbol%20for%20my%20organization.) [**Colombia**](https://www.getarbol.com/en/colombia/), in operation · Built for Latin America --- **Arbol AI** — AI agents for clinics and healthcare providers: they answer and reach patients by phone, WhatsApp, SMS, email and web chat, book their appointments 24/7 and keep a record of every conversation. - Original page: - Book a demo: · Pricing: - Agent index: · Support: